
Welcome to North House Social, a boutique content marketing business based in Halifax, Nova Scotia.
I’ve been helping companies build their brands through the power of story for over 20 years. My experience spans large corporations, mid-sized businesses and startups across Atlantic Canada and Montreal, where I held positions in sales and education, marketing communications, social media management, and strategic partnerships. My work has taken me around the world, from working on marketing campaigns at the U.S. Tennis Open in New York and America’s Cup Sailing Competition in Bermuda, to a remote ski village in West Virginia where I helped execute a successful marketing initiative. My thirst for entrepreneurship took centre stage in early 2020 when I decided to embark on my own professional journey and ta-da! North House was born. Here, I combine my love of storytelling with my ability to build a brand narrative that is authentic, engaging, and stays true to my passion for creating really great content.
Nicholetta

Honest, thoughtful content helps foster authentic relationships and build trust. It can work to educate your audience, help them see the value in your work, and above all, inspire them to feel an emotional connection with your brand.
The name North House is a personal nod to a place that represents freedom and beauty. In 1978, my parents purchased land on the north shore of Nova Scotia. We built our own home here a few years ago and it has been the source of love and light ever since. Just like the long, beautiful path that leads to our beach, our little North House always makes me feel like I am on the path to something beautiful.

A couple of years ago, it was in this very space that I dreamed of starting this new venture. I worked in brand marketing for years, had the pleasure of working closely with the smartest influencers in the industry and had the opportunity to dive deep into the world of engaging content. Guess what I realized? I'm a storyteller by nature. And telling stories in the most honest, compelling way possible by creating thoughtful, strategic content is what I do best.
Interested in working together?
Schedule a free 30 minute consultation.